Investment Casting Company Selects Hammerer as VP of Sales & New Product Development

Avalon Precision Metalsmiths creates new position to provide a streamlined process for customers

Norm Hammerer for web
Norm Hammerer, VP of Sales &
New Product Development
Avalon Precision Metalsmiths

JACKSON, WIS. (April 11, 2018) – Avalon Precision Metalsmiths is pleased to announcement the appointment of Norm Hammerer as vice president of sales and new product development.

“Norm adds both breadth and depth to our sales team,” Avalon President/CEO David Palivec said, citing Hammerer’s experience launching large product development projects and major programs in his 20+ years in the casting industry.

The creation of the vice president of sales and new product development position also represents an important step forward for Avalon, Palivec said.

The investment casting company can now offer customers a streamlined process that eliminates the need for multiple meetings with different departments at Avalon, he said.

Leveraging Hammerer’s engineering and sales expertise, the manufacturer can provide its customers a single point of contact during the sampling process, eliminating confusion and frustration and accelerating their time to market. “Norm will own the process from part inception through sample approval,” Palivec said.

Citing Avalon’s personal approach to customer interactions, Hammerer said he was excited to join a company that’s also well known for its metal quality and extensive technical know-how.

He outlined his approach to the new position: “My main goal is to create a team with strong engineering and product development skills to streamline the process and reduce our customers’ time to market for any existing and future new parts.”

Hammerer’s previous experience includes stints as a project engineer, new product development engineer, engineering manager and new part engineering manager during 19 years in investment casting, as well as process engineering positions at Kohler Company and Briggs & Stratton.

About Avalon Precision Metalsmiths
Operating facilities in Cleveland, Ohio, and Jackson and Markesan, Wis., as well as off-shore capabilities in China, Avalon Precision Metalsmiths offers precision investment casting, also known as lost wax casting, for a variety of materials, including stainless steelcarbon steelaluminumbrass & bronze, and specialty alloys. The company manufactures castings meeting requirements for high quality and durability for the toughest industrial applications in industries such as fluid power, oil & gas, food & dairy, medical, power generation, hardware & locks, military & firearms, agriculture & aerospace. Avalon provides value-added services such as the design and build for all internal tooling, vacuum-assist technology, in-house heat treating, machining, assembly & NDT, rapid prototyping and supply chain management.

Avalon Precision Metalsmiths is now part of Sigma Engineered Solutions. Learn more about Sigma's full range of casting capabilities:
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